04 November 2009

Wikipedia and seo, how to get your company listed in Wikipedia

When you subscribe yourself to Wikipedia they warn you not to write articles about yourself, your friends, your website, a band you're in, your teacher, a word you made up, or a story you wrote.

Don't take this advise to lighly. Your company needs to deserve to be in Wikipedia. This means you need to prove that your the article you are writing about your company is noteworthy, or else it is likely that your articles will be removed and you may be blocked from editing if you repeatedly make attempts to re-create the article.



So how do you get your company listed in Wikipedia?

Your article might remain if you have enough humility to make it neutral and you really are notable, but even then it's best to submit a draft for approval and consensus of the community instead of just posting it up, as unconscious biases may still exist of which you may not be aware.

Being an author really helps with notability. It really helps if you have prove of being an author and being noteworthy by referencing your book's ISBN number. If the entry is for your company, a press mentions page on your website where you link to all the different media coverage you ever received will also make it easy for Wikipedians to establish your level of "notability."

On Wikipedia, reputation is everything. A central tenet is to become an upstanding member of the Wikipedia community. Do this by building a solid history of edits that aren't self-serving. Engage with Wikipedians through your Talk page, their Talk page, the Talk pages of entries you wish to contribute to, and The Village Pump. Creating an informative User page can build credibility and boost social networking, too.

Wikipedia good for linkbuilding?

All external links within Wikipedia are "nofollowed" and don't contribute to your linkbuilding project but having a Wikipedia entry for your company that shows up in the search results lends credibility to your organization. Secondly, if high rankings for a competitive keyword prove exlusive, you can get Wikipedia into the top 10 with relative ease.

More tips on Wikipedia listings

If you want to add a link to an entry, it's preferable to add it to the References section rather than to the External Links section, as it's more likely to stick around and not get reverted. If you do add a reference, make sure it substantiates a statement made in the main body of the article. Avoid adding links where registration is required to access the content, as that will be removed or flagged as spam.

Wikipedia sister sites like Wikinews should be on your radar too, as the sites interlink and achieve visibility in their own right.
Don't add photos to entries that are not Creative Commons (commercial use) licensed; they will be removed because of copyright infringement.
Hochman suggests monitoring entries that are important to you by way of the "watch" function within Wikipedia. When you log in, you will be alerted to any changes that have been made to those entries.
It's wise to use categories and add entries to relevant categories, because links are part of the category pages.

After adding a new entry, build up its PageRank with internal links from other Wikipedia pages including

Most of the time you will want to be logged in, so that your edits become part of your viewable contribution history. However, there may be times where it would be appropriate to be logged out and only known as by your IP address, for example, if you edit a controversial page.

If you just start out on Wikipedia you shouldn't just jump into a high profile entry and start editing. First try less complicated entries. Also you shouldn't put an entry you create into a high-profile category becuase high-profile categories are monitored by a lot of people and you can get a lot of critisism which will affect your status as a newby.

Please submit your comment and share ideas to make this article more complete.

Thanx and good luck with your Wikipedia listings.

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