14 February 2019

The Top 3 Rules Of Keyword Density That Lead To Long Island SEO Success

By Arthur Williams


Anyone that works in Long Island SEO will tell you that keywords are paramount. If your content or copy fail to feature terms that you'd like to rank for, regardless of the search engine you have in mind, then you're unlikely to see progress. One of the ways to get seen is by learning about keyword density. For those that are unfamiliar with this term, and would like to know what it entails, the following information may prove insightful.

Keyword density, for those that don't know, refers to the number of times a particular keyword is used in a document, webpage, or any other related media. What this means is that if you write a 500-word article, and you use a specific term 5 times, the keyword density would be 1 percent. There is no written rule when it comes to the number of times keywords can be used, but it's important to exercise caution all the same. To do so, keep the following 3 essential guidelines in the back of your mind.

When it comes to the rules of keyword density, start by using desired terms as sparingly as possible. Most writers tend to keep the aforementioned density below 3 percent, which makes sense when you consider that content should be developed with humans in mind. The rules of SEO have changed to the point where writing for humans is desired. This means that content should appear natural, such as in regard to keyword usage, which authorities on marketing like fishbat.com can attest.

Smart keyword placement should be taken into account, too. With only so many opportunities to use specific terms, it's wise to get the most out of them as possible. You can do this by first placing your keyword in the title of the content you're producing. Next, insert the keyword in question in the body of the text. These steps may seem simple on the surface, but rest assured that they will make all the difference in terms of your content's keyword density.

Though it's important to use the right keywords, it's even more vital to create high-quality content. After all, this is what will provide the value that your audience is looking for. In fact, one of the reasons why low-quality content is created, from an SEO standpoint, is that there is too much of a focus on "keyword stuffing," which is a practice that should be avoided. The better your content, as far as value is concerned, the better it will perform.




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