04 February 2014

Top Online Business Trends Of The 2014 Year

By Kamil Hamad


For some time now, online business opportunities have been trending, and the growth in this area of development has presented many types of business ventures. If you have wanted to establish yourself as an online entrepreneur, then the following ideas can help you choose your path.



This is a trend that has been growing over the past years. With the popularity of today's smart phones and handheld devices, 2014 will show that less is even more than it was before. More and more companies are taking a simpler approach to their online marketing and the consumers are responding very well.

Most people don't want to spend hours being barraged by offensive advertisements. Companies are finding newer, less-invasive techniques for marketing and advertising to their targeted demographic. What's most important is that relevant content always exists online. It seems that the content is king and the advertisements are becoming second-rate citizens. The average customer doesn't spend more than ten seconds deciding whether they like or want a particular product or offer. That's how long a company has to appeal to their consumers.

"Staying simple" isn't really enough to catch up with the latest trends in mobile marketing. As a matter of fact, a company should have mobile devices in mind from the moment they begin marketing. Studies suggest that 87% of people with phones will be using smart phones by the year 2017. That's a huge audience that may not have internet access on a computer, but still has access via their smartphones.

Companies must find non-invasive methods for reaching consumers through their smart phones. Mobile marketing has taken on a life of its own and is now almost as necessary as search engine optimization for an online business. Companies can advertise to people on smart phones using a variety of online advertisements, mobile advertisements, and applications.

One thing to keep in mind is that whatever trend you see today, be sure that it will probably not last for long. The internet is ever expanding, and more and more trends will be on their way shortly.




About the Author: