27 November 2009

How does a search engine spider index your website?

It is good to know what a search engine spider will see when it tries to index your webpages because sometimes you will need to make adjustments to your site to get your site indexed better. Also always make sure you provide a sitemap to your visitors and a xml sitemap to the search engine robots. The sitemap will help getting your site indexed better.

25 November 2009

Free keyword density checker

Don't worry to much about keyword density, just write natural text for your webpages. But this tool will give you insight in which keywords occur on your site. You might want to check if these are the keywords you want to rank for in the search engines.

16 November 2009

Free Google pagerank checker

Use this Pagerank tool to find out what value Google gives to your website.
The value is one important factor Google takes into account when calculating your score on keywords in the search engine result pages.

09 November 2009

Seo definitions list - Get to know seo terminology

Below you will find a seo definition list which you can copy and print and use as a reference. It will help you understanding what the hell all these seo guys are talking about.

07 November 2009

Chinese domain name registers try to scam companies worldwide

If you have a domain name registered with your company name in the domain name than you are likely to receive scam mails from China, in that case read on to be allerted.

Today we at Styling Designs found a scam mail in our Spam folder from a domain name registry company from China trying to make us believe that a company from a foreign country is trying to register our company name for certain extensions. Their email is suggesting that they are allerting us for this and that they can register the domain name extensions for us. This way they are trying to get more business. We file this under "Smart Scamming Techniques", the bastards.

06 November 2009

New webshops lack seo and visibility in the search engines.

Marketing specialists have recently analized 200 new webshops on the most important criteria for being findable in the serps (search engine result pages) from Google. They discovered that only 8% of the investigated webshops conform to the basic criteria. This is a major difference with the 70% from renowed companies.

Source: Internet Retail

Seo is good for webshops

Natural search engine listings are the most important marketing channel for ecommerce sites. A group of internet marketeers made this conclusion after asking webshop owners about their marketing experience. The web shop owners praised search engine optimization for their webshops because of the positive effect on their name recognition (branding) and Return on Investment (ROI).
More than 60% of the questioned webshop owners decalred to be satisfied or more than satisfied with the results from search engine optimization.

48% Was satisfied or more than satisfied about advertising in search engines like Google Adwords en Yahoo Search Marketing.

The webshop owners were much less satisfied with their return on investment on email marketing and PR.

Sourse: blikopnieuws.nl

How to get your site listed in DMOZ?

Getting your site listed in DMOZ.org (Open Directory Project) is very good for your seo. Besides that you have to be aware that Google often grabs the description from DMOZ in the search results descriptions.

What do I need to do to get my site listed?

First of all you will need a good quality site.
DMOZ doens't want to be a promotional tool for webmasters but want to be a library with interesting internet sources. Any site that has quality content that can serve the public good can get listed.

05 November 2009

Geo targeting your website using Google Webmaster Central

I found this video super informative as I'm planning to move to different parts of the world to make websites. This is essential seo information for geo targetting websites.



Geo targetting will only affect the search result if the searcher is not using Googles default search function "search the entire web", but if the searcher is searching in Google within its own geo region.

The essence of geo targetting basically is that you shouldn't geo target your website if you want to reach all speakers of the language in which your site is written.

Geo targeting is usefull if you want to limit the geographical area you want to be found in. For example if you have a shop and only people from within your reagion would be interested in buying. But on the other hand if you also have an internet shop and ship to different countries, then geo targeting will make your site less visible countries you don't target for.

Other examples where geo targeting your website could be usefull is if you want to move to another country and want to prepare your site to be found in that particularly country.

Many other reasons are thinkable. Please share your ideas in the comments.

How to geo target your website in Google Webmaster Central?

1. Click on your site in the dashboard.
2. Click on "site configuration" and "preferences"
3. Select the desired option from the 'Geographic targeting' option.

04 November 2009

Wikipedia and seo, how to get your company listed in Wikipedia

When you subscribe yourself to Wikipedia they warn you not to write articles about yourself, your friends, your website, a band you're in, your teacher, a word you made up, or a story you wrote.

Don't take this advise to lighly. Your company needs to deserve to be in Wikipedia. This means you need to prove that your the article you are writing about your company is noteworthy, or else it is likely that your articles will be removed and you may be blocked from editing if you repeatedly make attempts to re-create the article.