03 October 2017

Why Video Matters To The Top Web Design Companies

By Arthur Williams


Videos rank among the most engaging forms of content in the world. It's easy enough to go online and log onto social media, only to be met with a series of clips on your newsfeed. What you may not know is that this type of content can service website development companies in the best of ways. For those that would like to know what this process entails, the following information is more than worth keeping in the back of your mind.

Seeing as how more and more websites are becoming mobile friendly, you may not think that video plays much of a role in the design process. However, web design companies understand that some types of content are more worthwhile than others. It's up to the companies in question to make the most out of them, too. Video can be implemented by reputable names such as Lounge Lizard, provided it's done in careful fashion.

One of the ways that video can serve the companies in question is through YouTube. This is the largest video streaming site in the world, but it has made embedding much easier for even design novices. All you have to do is plug in the provided code and it won't be long until you have a video running on your site. It's also worth noting that since this type of content runs smoothly, even on mobile devices, it holds even more importance.

Another benefit of video is that it has the ability to inform people without any trouble. After all, it's much easier to see and hear someone following steps than having to read them for yourself in an article. When you're able to follow along with someone, completing even the most difficult of tasks becomes considerably easier. This is yet another reason why more web designers should think about incorporating video content.

When it comes to the elements to be incorporated into websites, video shouldn't be overlooked. While you may think that it can take away from the sites that you build, it can be argued that it comes down to compression. Will your video be able to load quickly enough? Furthermore, does your content provide enough value to where you can justify including it? Ask yourself these questions before you take the proverbial plunge.




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