22 November 2017

Get Tips About Article Marketing Right Here

By Stephen Stich


To bring in new customers and make more sales, you need to understand article marketing. Stop worrying about not having a marketing degree. Read these tips and get started learning what you need to know.

Improve your site's search ranking by including more internal links. When you add new content to the page, link back to previous content. For instance, if you have a blog about recipes and are posting an Italian pasta dish, link back to a previous recipe you wrote about lasagna. When you do this, you automatically boost internal traffic within your site, which can raise your ranking.

If you are repeating something that you saw on another person's site then you need to be sure to give them credit for it and provide a link back to their site. This will save you from having anyone upset with you and it will let your users see that you are noble and can give credit when it is due.

Choose your topic based on your audience. Remembering your target market is the best thing to do when choosing what it is you want to write about. Make sure the topic you choose is not only of interest to you, but also to those you are trying to appeal to the most: your readers.

Publish articles in as many of the free top 10 article directories as possible. Make sure your articles are unique and well written. Familiarize yourself with the submission requirements of each directory, as well as its terms and conditions. Some directories have minimum word counts, and one, Buzzle, will not accept an article that has been published anywhere else on the web prior to their publication of it.

Make use of your author resource box or make use of the end of your article for links back to your site. These areas are where you need to focus on self-promotion. Try to add at least 1 to 2 links in these areas. They provide a "call to action" for your readers to find more information on your site.

Be sure your articles read like articles and not ad copy. If your articles read like a sales pitch, article directories will reject them. You should not mention your product or brand multiple times. Some article directories require that you only mention a brand or product once. Sometimes it's best just to mention it in the resource box and not in the article.

To find new blogs and sites where you post your content, just contact them directly and ask. If you find a sports blog, for example, you can contact them and mention that you'll write a great article for their site if they allow you (and you only) to link to your site in the author bio or title line. This is a good way to increase your web presence.

General information can be the death of an article marketer's career. Anything that's too vague or uncertain will only work to confuse readers. For example, are you encouraging them to visit this site, or could you be telling them that this product or idea isn't exactly your favorite? Which is it? Avoid being vague in your articles and you will avoid any confusion.

The more tips you read about article marketing, the better your odds of success will become. Think of the business of marketing like attending school. There's a reason that you go to school for all those many years. There's just a lot to learn out there. The same holds true with marketing. There is a lot you need to know.

A good article marketing tip is to make sure your articles always have substance. If your articles start to become too transparent, you may lose readers and potential customers. As long as you make sure that your articles always have valuable information in them, readers will continue reading them.




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