10 April 2013

Tools For Excellent Management Of SEO Projects

By Maicel Wiley


There are three factors that make any project management successful. One of these factors is effective leadership, and the other two include solid teamwork and using specialized tools particularly when it is really necessary.

Leadership is necessary in defining objectives and methods that will be used in realizing the project plan. Likewise, teamwork is essential because it determines the level of commitment that team members give to the project. Specialized tools can also be used to make the completion of project on time.

In SEO, for example, using a specialized tool like project management software is a must. SEO deals with a lot of information (e.g. client information, tasks details, and the like) and using a management system could help make the execution and monitoring of activities, updates and even changes faster and more efficient.

The kinds of project management software that SEO firms use vary depending on the needs of the company, though there are applications meant for general use. Since there is practically thousands of software available, companies should identify their specific needs to find the most suitable tool.

Some examples of project management software that SEO firms can use are the calendar based system, critical chain scheduling and collaboration based system.

Critical chain scheduling (also called critical path) is used to define logic networks for tasks and create time phased schedules for prioritizing tasks. Calendar based systems function like an electronic version of Franklin planners. Hence, its users can combine tasks and schedules for better management of planned tasks. On the other hand, collaboration based system is more interactive since it allows interaction among its users through a forum.

A specialized tool like a project management system is usually accessible via the Internet, or by connecting to internal systems to make communication faster and avoid redundancy of work.

And the great thing about specialized SEO Tools is that most of them are free. Some are Free SEO Tools because they are intended for general use, while some are offered in a trial basis. However, companies still need to be cautious in using free online SEO tools because the choice can either be beneficial or disastrous for the project.




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