When we're talking about Search Engine Optimization for mobile devices, there's this vague consensus that all website owners should do it. After all, more and more people are right now surfing the Internet through their smart phones, tablets and iPhones.
There are actually to elements of mobile SEO: altering your web site so that it adjust to the limitations of a mobile device and taking advantage of the exclusive features of that mobile device.
Although mobile devices vary in size, they do have a few things in common. One is that they have screens that are much smaller than regular personal computers. Also, as computing devices they are also not as powerful. In short, made-for-PC websites that require a wide screen and huge computer resources need will not work on mobile devices.
Then you need to optimize for the regular Google organic search, where if someone 'Googles' "hardware stores downingtown," you are on the first page at the top. This is going to cause people to find your store while they are out shopping, getting ready to go shopping, or just thinking about it.
There is not a better way to advertise because you are hitting people right when they are thinking about your product, and they won't forget it once they find you. You could have spent thousands to get that person in your store by a yellow page ad, a radio ad, or a newspaper ad, and this works for almost nothing.
Another factor in ranking for SEO are the search keywords themselves. But that's stuff for another article.
There are actually to elements of mobile SEO: altering your web site so that it adjust to the limitations of a mobile device and taking advantage of the exclusive features of that mobile device.
Although mobile devices vary in size, they do have a few things in common. One is that they have screens that are much smaller than regular personal computers. Also, as computing devices they are also not as powerful. In short, made-for-PC websites that require a wide screen and huge computer resources need will not work on mobile devices.
Then you need to optimize for the regular Google organic search, where if someone 'Googles' "hardware stores downingtown," you are on the first page at the top. This is going to cause people to find your store while they are out shopping, getting ready to go shopping, or just thinking about it.
There is not a better way to advertise because you are hitting people right when they are thinking about your product, and they won't forget it once they find you. You could have spent thousands to get that person in your store by a yellow page ad, a radio ad, or a newspaper ad, and this works for almost nothing.
Another factor in ranking for SEO are the search keywords themselves. But that's stuff for another article.
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