28 May 2018

Positioning Yourself For Success In The Tech Blogging Market

By Ballarin Roberta


Blogging is popular for many reasons. It all starts with an idea or a message that you want to share. From there, the choices get more complicated because there are so many options and possibilities. Use the information and tips in this article to help you design a blog that works for you.

Create a blogroll. A blogroll is a list of other blogs in your niche that you find valuable. Creating such a list increases your blog's value to readers, as they may be able to find content that they couldn't find on your blog. If you use your blog for marketing, a blogroll will also increase your credibility in the marketplace.

Ensure that you are posting very often in the blogs that you operate. At the minimum, you should aim to post one time on each blog every single day during the weekdays. Of course, posting more is always welcome. This shows your visitors that you are a very active blogger, which will make them more prone to keep visiting your blogs.

Harness the power of web 3.0. The web isn't just text anymore, so neither should your blog. Use many different types of content to enhance your blog posts. For instance, if you are posting about a trade show in your niche, add a Youtube video of the event so that people can experience it more directly. If you are posting about a new product, include a Flash product demonstration.

Set goals for your blog. Having set goals that you want to achieve will go along way towards increasing your productivity. Decide how many posts you want to make in a given week. Determine what your focus is going to be and what keywords you are going to be targeting. Taking the time to work out your goals, will keep you on focus and blogging productively.

Minimize the background "noise". You want your readers to focus on your words and the point you are trying to make. If your background is not somewhat plain, you will draw the readers focus from your entries. Keep your background to a light or white color without images or other distractions.

Incorporate sharing widgets for social media sites. As you strive to build your readership base, social networking is a perfect way for your readers to share with others. By offering opportunities for your blog to be broadcast to friends and family, you will drive your follower base up drastically.

Make your writing and the subjects that you write about tempt your reader. You always want to leave them wanting more, and looking forward to your next post. If you are able to do this 90% of the time, you will have many people coming back to check your blog often.

When you are blogging, you need to remember that you are writing in a more informal manner. Blogging is fun and social and shouldn't be rigid and structured. Make sure your posts reflect that. It is important to establish an enjoyable, friendly connection to readers, so that they are more inclined to return.

Embed pictures into your posts. The power of a well-chosen image to add interest and clarity to your subject matter can greatly improve the effectiveness of your writing. The inclusion of images in your blog can enhance your blog by breaking up text content. Images are sometimes able to communicate with your viewers more than words alone. So, try to use images as often as you can.

Pay attention to what font you are using, the text size you choose, the color scheme you have in place and the title of your blog. All of these different factors affect how easily people can read what you have written. You want to make your blog user-friendly to everyone.

Don't go crazy with font styles, capitalizing, underlining, bolding and the like. While it is important to use formatting appropriately, too much formatting makes everything merge together on the page. Only use special font styles when you really need to draw the reader's attention to a particular word or thought.




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